Saturday, January 23, 2010

Postings @ Mobile Philately on 23-01-2010

India Post pays tribute to the Father of Nation

India Post through its association with the Hindi feature film “Road to Sangam” pays tribute to the Father of Nation, Mahatma Gandhi.

This film has won a number of prestigious awards in International Film Festivals e.g. Best First Film Director award at International Film Festival of South Africa, Best Feature Film Award at Hamburg International Film Festival Germany and Awards for Best Original Score as well as Best Production Design at Los Angeles Reel Film Festival.

The story of this film is inspired from the discovery of Mahatma Gandhi’s ashes in a bank locker some years ago. The film through this event approaches the issues of national integration, religious harmony and peaceful coexistence etc. with complete honesty touching the human core. The protagonist of the film, Mr. Husmatullah, a mechanic living in Allahabad, portrayed by Paresh Rawal, uses post card as a tool of communication to reach out to all the members of his community in Allahabad asking them to join the last journey of Gandhi’s ashes to Sangam.

Business Development & Marketing Directorate is releasing a 30 seconds advertisement paying tribute to the Father of Nation through this film as per the following schedule on various TV channels:- (24 January, 2010 to 29 January, 2010)

1] TIMES NOW 7am-9am 8pm-11pm

2] NDTV 24x7 8pm-11pm

3] STAR NEWS 8pm-11pm

4] CNN IBN 8pm-11pm

5] CHANNEL V 8pm-11pm

6] ZEE NEWS 8pm-11pm

The first screen shot of this film displays India Post Logo and carries the Legend “India Post pays tribute to the Father of Nation”.

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